Veronica Mercado

Partner

Veronica joined SignalFire in 2023 as a Principal and Chief of Staff to Founder & CEO Chris Farmer. Prior to joining SignalFire, Veronica spent several years leading special projects and strategic growth initiatives at Thoma Bravo in San Francisco. She began her career at Bain & Company in Boston, where she advised a variety of private equity, hedge fund, and technology clients.

Veronica graduated summa cum laude from the University of Virginia with a B.S. in Systems and Information Engineering and Applied Mathematics. She holds an MBA from the Stanford University Graduate School of Business.

Pets

Veronica Mercado's Posts

Why LegalTech needs less AI magic (and a little more change management)

Investment

Investment Thesis

AI/ML

September 16, 2024

Why LegalTech needs less AI magic (and a little more change management)

For LegalTech founders, the message is clear: those who can combine cutting-edge technology with a deep understanding of their customers’ needs and challenges will lead this revolution.

How startups can build AI data partnerships with corporates

Practitioner’s Perspective

January 25, 2024

How startups can build AI data partnerships with corporates

A guide to how AI startups can negotiate access to training data through licensing and sharing agreements

The AI compute shortage explained by Nvidia, Crusoe, & MosaicML

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August 6, 2023

The AI compute shortage explained by Nvidia, Crusoe, & MosaicML

Discover how the AI compute shortage is affecting startups financially and learn strategies to optimize your AI compute spend efficiently.